Art Direction
South Key Plaza, Berkeley Homes
South Quay Plaza is a landmark development designed by world leading architects Foster + Partners, located just a few moments from the heart of London's fastest growing business district. Living at SQP will provide residents with a 5-star lifestyle as they become exclusive members of The Quay Club, providing fantastic facilities including a state of the art gym, 20m swimming pool overlooking the South Dock, business lounge, screening room and private dining room as well as the stunning 56th floor bar and terrace, offering incredible views of the city skyline.
Creative included Art Direction on location as well as pre-shoot planning including shoot scenarios, sourcing models, stylists and a photographer. Photography was by William King, styling by Charlie Cave assisted by Rosalind Keep. Models were Dallas and Sheri from Mustard Models.
Shoot Scenario One
Crossrail shot, Canary Wharf
Shoot Scenario Two
Plateu Restaurant
Shoot Scenario Four
Casual weekend away (travel)
Shoot Scenario Five
Goodmans restaurant (dinning)
Shoot Scenario Five
Evening stroll
Shoot scenario 6
North Colonnade (shopping)