Orient Watches
Est. 1950
A simple and powerful campaign, ‘moving moments.’ A collection of still imagery capturing moments in time with dynamism and movement. Black & white imagery was chosen not to take away from the main focus of the watch. This was accompanied with bespoke POS display’s to showcase Orient’s latest line of watches worldwide.
Creative work included copywriting, art and design direction, POS planning and design.
A POS display designed to achieve maximum stand-out yet remain flexible enough to include an interchangeable back panel and have the ability to hold 14 - 40 watches.
Please note that the watches shown on display are not ‘Orient’ watches and were used as props for photography purposes only.